Online Business School for Florists
My step-by-step systems will help you take control of your finances and create the security and freedom you’ve been dreaming of.
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LIVE WORKSHOP...
Spring Workshop for Florists & Farmer-Florists!
April 17-18--Join Françoise Weeks, Phebe Robinson-Higgins and Alison Ellis for 2 Days of Sustainable Woodlands, Pop-Up Shops and Wedding Business Tips for Floral Designers & Farmer-Florists!
GET DETAILS HERE!SUCCESSFUL FLORISTS NEED MORE THAN DESIGN SKILLS
Level Up Your Business Skills
Get the knowledge and skills you need to implement a professional client workflow, attract great clients and pay yourself more.
NICE TO MEET YOU
I'm Alison Ellis
After training in traditional flower shops for 9 years, I was finally "done" working for other people, and I started my home-studio floral business back in 2002.
It wasn't exactly a glamorous beginning, but my small business has always turned a profit and it wasn't long before I was able to quite my day jobs.
Now I help florists earn more money and work smarter to book great clients with my online courses and 1:1 coaching.
READ MY STORY

"I can't recommend Alison's Flower Math course enough...it LITERALLY paid for itself in the first wedding...SO worth the investment!"
- Erin Shackelford

"I just booked my biggest gig yet by $3k! I just have to say...Alison's content works!"
- Jessica Ormond

"Your courses have been the most helpful tools I could ever ask for!...it has been imperative to my confidence and ability to bring in a profit."
- Jay
ONLINE COURSES
Real Flower Business School
Take control of your future with these comprehensive courses.

Pricing Foundations
Learn the proven pricing formulas to maximize your profit margin in an easy, step-by-step course, Flower Math.

Business Planning
Get your basic business plan in writing in 60-90 minutes to define your vision and follow a path to reach your goals.

Customer Management
Master your client communication and booking process with Email Templates, Proposal, Contract and Wedding Workflow for Florists.

How To Write Proposals
Simplify your sales process and book more wedding more quickly with my easy-to-follow template and bonus tips!